Records
Ivana Helsinki Records is an indie record label from Helsinki.
NEWS!
We just signed the coolest nordic rock band, New Silver Girl.
This is their second album, please read more here:
www.newsilvergirl.com
LONE DEER LAREDO
This is how the Ivana Helsinki Records started-
Formed out of a shared love for experimental art, fashion, cinema and classic songwriting, Finnish folk duo (Paola and Olli Suhonen) LONE DEER LAREDO present their passions with loveland ballads, songs of the solitude, melodies from the dark magic forests, light cotton fields, and the enchanting charm of the highways on their music.

Recorded with legendary producer Brad Jones (Dolly Parton, Josh Rouse) in Nashville, TN with musicians including Chris Carmichael (Lionel Richie, Taylor Swift) and Jim Hoke (Emmylou Harris, Paul McCartney, Van Morrison, The Beach Boys, Joan Baez), Laredo (Vol. 1 and Vol. 2 out of series of seven) accentuates the couple’s intimate bond with its artistic and delicate nature over Slavic-Scandinavian imagery and Americana-tinted road trip vibes.
Lone Deer Laredo takes you to a cinematic Roadtrip.
Band is working on an ambitious seven album series. They just finished recording in Nashville their album vol: 3/7.
Lone Deer Laredo has played their visually acclaimed boutique gigs at several venues in Finland, Japan, Europe and USA. Their universe has been compared to a moment where “David Lynch, Aki Kaurismäki and Björk meets. It´s a summer night union of Nancy Sinatra and Gram Parsons”.
Paola spent her childhood wearing Laredo jeans by his father’s factory, dreaming of the red-haired raspberry boy and endless road trips. Olli listened through his big brother’s rock’n’roll albums, had a close deer friend living in a forest and knew that Paola existed there somewhere.
Many years had to go by, so much vague longing to endure, miles to pass and seasons to flow, until those who once knew each other were finally rejoined.
While waiting Paola directed her feature films, wrote children´s books and founded Ivana Helsinki. During the years Ivana Helsinki became the most recognized Scandinavian Art and Design house. In the meanwhile Olli has been working with producer Gordon Raphael on a Rock Band mission, New Silver Girl.
Olli and Paola met and out of this encounter, the very next day, in the summer of 2016, Lone Deer Laredo folk duo was born.
The Jeans Factory girl met the boy of the Capricorn highways.
Please listen here:
Reviews:
“Our newest favorite Finnish band Lone Deer Laredo are a revelation, in that they somehow manage to sound soulfully Scandinavian, and yet hauntingly Lynchian at once.
—The dreamy duo is comprised of New Silver Girl’s Olli Happonen, and ethereal vocalist Paola Suhonen, founder of fashion house Ivana Helsinki.
—Intringuingly enigmatic video for their wistfully beautiful new single ‘Golden Harvest ”
—BlackBook Premiere (Adam Pollock)
“Music goes visual poetry with @lonedeerlaredo’s new vinyl album cover magazine”
— Imperfect Fifth
“The beauty of spring is offered up in this beautiful song (the video is also breathtaking).
—[Paola Suhonen and Olli Happonen] offer up a sound that is unique, almost sounding Muse-like, but with a heavier bass and drum rolls that keep the song from drifting too far out of your reach. This is dreampop for spring.”
— Audiofuzz (Phil King)
“Life brought these two together to make this wonderful new project known as “Vol. 1/7”.”
— Desertofmyeye (Ana Pao)
“Lone Deer Laredo just released their debut self-titled album — and it’s a good one, with sweet, commanding vocals accentuating twangy guitar riffs.
It’s music perfect for carefree rides through the long plains or daydreams on the grass when bison roam under blue skies and wispy clouds.”
— Newswhistle (Dan Kadison)
“Formed out of a shared passion for experimental art, fashion, photography and classic songwriting, Finnish folk duo LONE DEER LAREDO present their passions with loveland ballads, songs of the solitude, melodies from the dark magic forests, light cotton fields, and the enchanting charm of the highways.
—Recorded with legendary producer Brad Jones in Nashville with musicians including Chris Carmichael and Jim Joke, Laredo (Vol.1) accentuates the couple’s intimate bond with its artistic and delicate nature of Slavic-Scandinavian imagery and Americana-tinted road trip vibes.”
— Broadwayworld
“Biisijoukon hitikkäintä laitaa edustaa puhdas rakkauslaulu True Light of Mine, jonka päämelodia on silkkaa kultasadetta ja muoto hipoo täydellisyyttä. Toinen avainkohta on kiistatta muusta materiaalista ulkorajoillaan erottuva Silver World, sekä Suhosen kirjoittama ja Rauli ”Badding” Somerjoen muistolle omistettu Stars, Stars, Ligths and Paradise, joka kertoo samalla paljon musiikillisista vaikutteista. Taustoihinsa nähden hieman kuivasti nimetty Vol. 1 on vavahduttava tuttavuus, joka muistuttaa ajoista jolloin albumikokonaisuudet olivat nimenomaan kokonaisuuksia.”
— Desibeli (Mika Roth)
It’s All Indie – Album review on It’s All Indie
The Other Side Reviews – Album review on The Other Side Reviews
Desibeli – Lone Deer Laredo vol.2 album review on Desibeli
Takahuone – Interview on Takahuone
Talk About Pop Music – Featured in Talk About Pop Music
One Chord to Another – Featured in One Chord to Another
Mangowave – Featured on Mangowave
Roll Fm – Played on Roll Fm Finland
Sine Fm – Played on Sine Fm (UK)
Austin Monthly — Featured on Austin Monthly
Vents Magazine — Featured on Vents Magazine
Austin 360 SXSW — Featured on Austin 360 SXSW
Austin Chronicle — Featured on Austin Chronicle
One Chord — Featured on One Chord To Another weekly playlist:
“Lone Deer Laredo - Golden Harvest (Lone Deer Laredo Vol.1, 2019)”
Skopemag — Featured on Skope Magazine Weekend Edition
Music OT Future — Featured in Music OT future
Country Music News International — Featured on country music news international
Top40-charts — Featured on top40charts
Desibeli — Lone Deer Laredo vol.1 album review on Desibeli
SHOP: VINYL
NEW SILVER GIRL
New Silver Girl – Wild Carnation
Album out February 28, 2025
Listen: https://on.soundcloud.com/b3oCJcwTXmzaMqh16
Label: Ivana Helsinki Records
On February 28th Helsinki’s buzzed about rock outfit New Silver Girl drops their sophomore album ’Wild Carnation’.
On February 28th Olli Happonen and his rock band New Silver Girl releases the new album ”Wild Carnation” via multi disciplinary fashion label/film company/record label Ivana Helsinki. It was recorded at legendary Abbey Road Studios in London with the producer Gordon Raphael (The Strokes, Hinds, Regina Spektor). ”Wild Carnation”, in an original way, mixes influences of Detroit's MC5 rock with elements of Americana-inspired murder ballads.
Happonen says in a description of the album: ”Lou Reed is having a good time with Patti Smith at the Joshua Tree motel with Nick Cave hosting, while Howlin Wolf and Wayne Kramer are running the jukebox.”
The two singles that anticipated the album, ”Blue Room” and ”Loud Love”, were featured in respected indie rock sites Hymn Magazine and Austin Town Hall, also garnering numerous picks around the globe on indie rock sites and playlists, including depth interview by Happonen at Italy’s most important indie rock magazine ”Rockerilla”.
New Silver Girl are not part of social media like Meta, Bytedance, or X. Instead, for Happonen, rock and roll is a religion and blues is its holy church, whose congregation gathers around live gigs and records - around the honest communication between the music and the people.
In addition to the album ”Wild Carnation”, Happonen’s Americana-inspired score music can be heard in Paola Suhonen’s (Ivana Helsinki) new film ”From the Midnight Sun to Eternity”, which premieres on May 16. In return Paola Suhonen has made three music videos for ”Wild Carnation” celebrating the style of David Lynch and the aesthetics of rock and roll's eternal longing.
Artist links:
Home page: https://www.newsilvergirl.com/
Bandcamp: https://newsilvergirl.bandcamp.com/
Spotify: https://open.spotify.com/artist/7F1jp9Ax57BNVwqbWmmBdT?si=GK3jZqmkSq6bLlj7u7Hlsw
Youtube: https://www.youtube.com/@newsilvergirl2229
Please See our other Music project